Excited to share this fabulous new site for French Frills Embroidery Designs. FF is a design company that creates the most adorable towel heads (“peekers”) for embroiderers (like me) to embroider, sew and bring it to life! read more

I had the opportunity to create a new logo for French Frills Embroidery Designs. Based on their back story and love of all things vintage French, this logo resembles an old version of french stamps; it’s exactly what my client was looking for. read more

Small businesses should show off their uniqueness all year—but especially on Small Business Saturday. November 29 marks the fifth year for this successful event, and all signs indicate continued growth. Originally conceived as a marketing campaign by American Express, Small Business Saturday has evolved into a mainstream holiday shopping event that complements Black Friday, which earned its name because large retailer sales went from operating on negative earnings (red) throughout the year to positive earnings (black) in a single day, and Cyber Monday, an earnings coup for online retailers with sales topping $2 billion last year.read more

The thing I like most about fall is how everything changes. The leaves, the sunsets, the days, the activities and the people.

Obviously the things you can’t see are the ones that give way to the change of people. What does that mean exactly? When you think of fall, other than the colors, can’t you feel the cool crisp air, smell the fires burning in the fireplaces, think of snuggling under warm covers? These things all change people; even if it’s just seasonal. Somehow it makes us more loveable, trustworthy and even sociable. You want to get outside and have barbeques, have sack races, go camping and sit around toasting marshmallows and making smores!

Do you also know that people “feel” things when they visit your site? Colors, typography, pictures and even placement of things can dictate immediately, and subconsciously, how a person feels about your company. Crazy isn’t it? Let’s take a look at the top 10 sites, dig into the top five, and you’ll see what I mean.

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It is my great pleasure to announce the release of Moz’s third guide for marketers, written by the inimitable  Paddy Moogan of Distilled:

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