TIP OF THE DAY! Strengthen Your Website
You’ve just put the finishing touches on your site, making sure it has easy, simple navigation and a clear call to action. So what now? Strengthen it with these key difference makers: Testimonials with photos or video Recommendations from previous customers Messages regarding special deals or promotions (available discounts, free shipping, etc) Links to your Twitter, Facebook, or YouTube accounts Instructions on how to contact you With these enhancements, you can improve the user’s experience and allow them to get to know you better. All of which can help increase... Read The Rest →
5 ways to make an easy-to-remember, ultra-secure password
Nobody wants to get hacked. But when it comes to choosing a password, there are key steps you can take to reduce your risk of data intrusions from unwanted virtual visitors. This week’s edition of Upgrade Your Life will teach you how to make a strong, safe password that’s easy to remember — and how to reduce your odds of being an easy target for hackers. 1. Worst Passwords In 2009, a major hack on social gaming site RockYou revealed some troubling patterns in how we choose our passwords. The Imperva Application Defense Center (ADC), a security... Read The Rest →
Meta Keywords: Why I don’t use them
There is one question about SEO which seems to be coming up time and time again, so let me answer it now and be done with it. Meta Keywords are useless. No search engine uses them for any real rankings. That is why by default, there is no meta keywords input field in my WordPress SEO plugin and why I never use them. The fact that “other SEO plugins do have them” isn’t a good reason for me to enable them in my plugin by default. Let me give you the full... Read The Rest →
GOOGLE’S SEARCH ENGINE OPTIMIZATION-Optimizing your Images
Image-related information can be provided for by using the “alt” attribute Images may seem like a straightforward component of your site, but you can optimize your use of them. All images can have a distinct filename and “alt” attribute, both of which you should take advantage of. The “alt” attribute allows you to specify alternative text for the image if it cannot be displayed for some reason (1). Why use this attribute? If a user is viewing your site on a browser that doesn’t support images, or is using alternative... Read The Rest →
GOOGLE’S SEARCH ENGINE OPTIMIZATION-Anchor Text
Suitable anchor text makes it easy to convey the contents linked Anchor text is the clickable text that users will see as a result of a link, and is placed within the anchor tag <a href=”…”></a>. This text tells users and Google something about the page you’re linking to. Links on your page maybe internal—pointing to other pages on your site—or external—leading to content on other sites. In either of these cases, the better your anchor text is, the easier it is for users to navigate and for Google... Read The Rest →
8 Geeky Tools Every Blogger Must Use
There are so many reasons to blog; you can express your opinion on hot topics, raise awareness for something you care about, deliver really helpful information to readers and make money all at the same time. Whatever your reason, the blogosphere has grown into quite a complex place and keeping up with the competition is a big job. Stay ahead of the game with these new, geeky tools every blogger must have: 1. W3C Link Checker: Everybody hates dead links. Especially when those links lead to something important or interesting. However,... Read The Rest →
Simple SEO Mistakes
Here is a short list of the simple web things we must consider when and during and after website optimization and development: A site FULL of flash – Sure flash looks great and can deliver a media experience that’s far more interesting than static HTML, but there’s one fundamental problem; Search engines still find it difficult to index websites made entirely out of flash aka your site could be invisible to the search engines. Options include embed some flash into your HTML website OR provide both a flash and HTML... Read The Rest →





